How unique your company’s communication is?

To communicate is to tell a story − your story − and to catch up with the news and keep conversation interesting, it goes with talking about the new, the unusualness, the stepping stones …  This is no different to an organization and its executives.

Where does the challenge lie?  Avoiding ready-made formulas that do not express your company’s DNA and ambitions as well as connecting your business with a much more complex network and an audience that interacts, manifests and positions itself in a breakneck speed.

Expression will help you make your company’s image unique and especial.

On the Agenda

How to care for image in this interconnected, committed and sleepless world?

It is to no one’s surprise that the caring industry’s image – and here, I include the various segments of the healthcare, beauty and personal care products sectors – is paradoxically under-recognized (and appreciated)…
[click here to continue reading]

Foto_3x4_03 (grande)
Cris Moscardi
Executive Director